Professional Bio

 

I have a well-developed sense of how technical IT sectors evolve.  Working hand in hand with a client’s product managers, designers, marketers, and engineers, my campaigns deliver coordinated sets of  actions to enhance a product’s visibility – that is roughly 1/2 of my work. Industry relations are the other 1/2.  The majority of my projects encompass a range of analysis, communications strategies,  and competitive research.

I strive to provide unbiased, well-referenced research; especially when your product development sub-organization requires clear-eyed, external analysis.

Working freelance within the closed timeline of a contract means that my reputation and references are always at risk-  therefore I provide well-referenced and supportable research.  There, in a nutshell, is my work-product.

 

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