What do you do, anyway?

I realized of late that when people asked what I do professionally, my fast repartee was not clear enough. This is all fine when the tech sector is booming and the referrals are flying in. However, when things slow down, like now, we can’t take any chances. So what do I do, exactly? A review of all of my on-line professional profiles showed a ghastly mishmash.

This is what I do:

I currently work for Product Managers as a strategic sector helper.

I evaluate vertical and technical B2B sectors prior to my client PM’s pulling the development trigger. I provide specific steering (mid dev timeline) on what features need to be tweaked, what market approaches need sector-specific massaging, and all that trade org liaison work that few want to do.

I spot hot trends where consumer web app waves might cross over into a profitable vertical where the users pay for the service.

I make the right calls at the right time, delivering cogent written and oral advice to your management; I almost never miss when creating value, fostering partnerships, and creating the groundwork for new products and innovation.

My rates are more than reasonable considering the stakes, and I never drag a contract out, usually wrapping in less than 6 months.

Limited Time – 30 day Product Strategy Critical Review

I am offering two 30 day review periods to company’s desiring an outside, critical review of their product strategies. I have worked for some very prestigious clients, including France Telecom, and have several recommendations on my Linkedin profile (see my Linkedin badge on this page).

Why would you want me to take an outside look and generate an analysis of your sector and strategy? Well, let me tell you:

1. Your product strategy might have alternate channels that you may already be aware of. I can provide cost effective methodology to exploit and evangelize new markets with a small or zero incremental cost.
2. I almost always find alternate channels or vertical strategies that my clients were unaware of.
3. I deliver a complete section on exploiting these alternate channels. This has proven especially fecund in the Web Applications arena – many horizontal web services have vertical and B2B potential.
4. You may feel that your sector is in slower uptake for a new product or service than originally expected; I can often generate avenues for OEM, Partnership, and Licensing Opportunities.
5. You may have considered alternate channels and ran out of time, steam or resources. I can supply a road map that may be used for planning the appropriate delegation of a market evangelism campaign.

I am currently negotiating several long term contacts, and until these major engagements strike, I am offering these two 30 day engagements for the highly discounted rate of $7,500.00, I include all costs of materials and communications.

This offer might be withdrawn with my next call or courier; however, once I accept your engagement, it will take priority of order and will be completed on schedule. To see an example of my work, please see:

http://abmw.wordpress.com/portfolio-samples/sentiment-cgm-sector-analysis-2007/